Smart Watering System from Blossom Addresses New Water Cutbacks

For Immediate Release

Media Contact: Justine Mrsich
Lages & Associates
(949) 453-8080
justine@lages.com

Smart Watering System from Blossom Addresses New Water Cutbacks

Intelligent Sprinkler Controller Conserves Water, Significantly Reduces Water Utility Bills

IRVINE, Calif., July 22, 2015 –– It’s a water crisis of epic proportions. More than half of the United States is experiencing some form of drought, with California being hit the hardest. For the first time in history, mandatory water restrictions have been imposed in the state; California residents must cut their water usage by as much as 25 percent. Because up to 50 percent of the water used for outdoor irrigation is wasted, yard and landscaping maintenance is an obvious place to look for conservation. What if there was a way to keep lawns lush and green – while still complying with the new usage restrictions?

The answer lies right in the Golden State’s own backyard – the team behind California-based Blossom has engineered a smart sprinkler system with automated weather intelligence. The Blossom Smart Sprinkler Controller addresses the water conservation issue one yard at a time. By applying only the amount of water needed based on weather conditions, Blossom conserves water and significantly reduces water utility bills. With Blossom, customers use a smartphone or tablet to monitor and control their yard’s watering schedule from anywhere and at any time.

Blossom fills a need for consumers who wish to do the right thing by the environment, all while bringing the smart home outdoors. “The demand for smart home products is increasing rapidly,” said Maia Hinkle, research analyst with Parks Associates. “The value proposition for smart sprinklers is clear and compelling. Parks Associates research shows that 7 percent of U.S. broadband households intend to purchase a smart sprinkler controller in the next 12 months.”

Successfully completing a Kickstarter campaign, Blossom shipped to more than 800 backers. The smart sprinkler system is now available to the general public at Best Buy, Amazon and through the company’s website.

“Every ‘drop in the bucket’ counts where water conservation is concerned,” noted Blossom founder Manrique Brenes. “Although the drought we are facing may seem insurmountable, we can all do our part to conserve water – one yard at a time. The Blossom Smart Sprinkler Controller helps homeowners reduce water usage and can pay for itself in water cost savings in less than one year. With Blossom, users can take control of their yard – and the water resources used to maintain it – no matter where they are.”

Priced at $199, Blossom is now available on Best Buy, Amazon and MyBlossom.com

About Blossom

Headquartered in Irvine, California, the team behind the Blossom Smart Sprinkler Controller knows a thing or two about the need for water conservation. Blossom leverages the power of cloud computing and real time weather data to optimize the irrigation schedule used to manage existing sprinklers. Blossom also gives users easy access to control the watering of their garden from their smartphone or tablet. With 75 prior patent filings between them, and backing from companies such as Vizio and Accton, Blossom’s founders are on a mission to leverage their experience in consumer electronics, water resources, networking and hardware to bring a product to market that can make a difference.

About the Blossom Smart Sprinkler Controller

The Blossom Smart Sprinkler Controller was designed to be a simple, smart, and economical solution to irrigation water waste. Leveraging the power of cloud computing, Blossom automatically controls existing sprinklers based on local weather data and user preferences, creating an optimized and customized watering schedule. It addresses potential network connectivity challenges by offering both Wi-Fi and Powerline networking, making installation simple and providing a highly reliable connection. Blossom is the only smart sprinkler controller engineered to withstand the elements (it is IP-54 rated), making it the market’s only out-of-the-box option for outdoor installation.

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